da Jérôme Puginier | Ott 25, 2019 | Non categorizzato
#1 Marketing? Mai senza piano! Il marketing è un’attività aziendale strategica che deve essere pianificata, e questo è una costante, che si parli di marketing “tradizionale“ oppure di marketing digitale. I componenti del piano sono l’analisi (che include una SWOT...
da Jérôme Puginier | Giu 4, 2019 | Non categorizzato
The bookseller story Put yourself in the shoes of a bookseller for a while. You have thousands of books in your store. All of them are paper-made objects with different covers and different dimensions but some of them sell very well and others keep your cleaning...
da Jérôme Puginier | Mag 7, 2019 | Content
Have you ever heard of Jay Pharoah or Karlie Kloss? Maybe not yet, but you most probably have seen them on the web advertising campaign for wix you hardly can escape from. This omnipresent commercial tells us a lot on how the web is being changing: indeed, not only...
