I miei 7 consigli per un Marketing efficace
#1 Marketing? Mai senza piano! Il marketing è un’attività aziendale strategica che deve essere pianificata, e questo è una costante, che si parli di marketing “tradizionale“ oppure di marketing digitale. I componenti del piano sono l’analisi (che include una SWOT...
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Competing on Content
The bookseller story Put yourself in the shoes of a bookseller for a while. You have thousands of books in your store. All of them are paper-made objects with different covers and different dimensions but some of them sell very well and others keep your cleaning...
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Why is Com&Co the ideal Partner for your Competitiveness on the web?
Have you ever heard of Jay Pharoah or Karlie Kloss? Maybe not yet, but you most probably have seen them on the web advertising campaign for wix you hardly can escape from. This omnipresent commercial tells us a lot on how the web is being changing: indeed, not only...
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